Serving the
PRINT
For
PAY
Market
by Bill Charles
 
New control
devices turn
copiers into
cash registers.
     Public access to a copier is a proven money maker and customer traffic builder. However, ask merchants who provide public access to a copier, and they will tell you that a "cheap looking copy" reflects poorly on their business. A variety of new cost recovery products are now available that will make it easier and more profitable for any business to offer public access to the very best copiers available, including color copiers and printers. For years, controlling access to the copier meant keeping it behind the counter which wasted employee time making copies.  Coin mechanisms became the obvious solution, but their limited and white copy applications. Around 1980, the removable key counter became popular, but customers often walked out the door with them.

Today, a variety of smarter solutions are available. Now you can remotely monitor the copy count from behind the counter, reset the copy count, or even turn the copier off.  Customers prepay for the exact amount of copies, then automatically shut off the copier. Either way, the merchant only has to deal with the customers once. It prevents the customer from escaping payment and they can't take the "copy key counter."

New coin mechanisms reliably accept US and Canadian coins, including the $1 coin, and $1, $2, $5, $10” and $20 bills. More importantly, the new coin mechanisms hold as much as $108 in change.

”Easycard” systems offer yet another solution for a business wishing to build repeat customers Easycard systems sell for less than half of the cost of the best coin mechanisms. They also offer a tremendous marketing advantage. Preprint the copy cards with your store logo and address with a free value for as little as just one dollar. Then distribute them to every prospect in your service area inviting customers into your business. As customers come in to redeem the free copies, you can add value to the cards or sell them new ones with a larger dollar value. For larger more regular customers you can even provide volume discounts. Debit cards are very inexpensive and may be discarded after their dollar value is used up. Rechargeable cards cost more initially, but they can be  re-valued almost indefinitely. Either way, the Easycard systems  will build customer traffic. 

The latest edition of the Easycard systems  is called ”SmartPrint.” It is perfect for the library or print shop operating PC workstations. With ”SmartPrint” you can operate a print for pay service where by the customer can select and pay for a variety of printing services directly from the computer. In addition, time on line may also be charged 
”Print For Pay” is more profitable than ever with the many new electronics systems  now available. Easycard and Counterguard control devices can also be connected to work with coin mechanisms. For more information contact you local Office Product Dealer, or contact Copyguard at 1-800-755-9511. 
 
 
 

 
 For more details and other information coin mechanism systems available from Copyguard you may call 1-800-755-9511 or fax your request to 1-305-251-5841.

Recommended Systems For Print Shop Professionals to Look At:
 
CounterGuard
Easycard Systems
SmartPrint

Coin/Bill Controllers

ProductsContact Infomain menu